“Everyone else was pleased. Why would she say THAT?”

This was an actual conversation with a colleague recently about negative feedback from another party regarding my contributions to a recent project. I have to admit, initially, I was taken aback but after some thought, I was not surprised. The fact is when you are pushing forward with a vision, there is likely to be resistance.

No matter whether it is your business, real estate, branding or a personal situation —change is hard. But let’s face it: in order to progress, change is a must. And this is where the old adage that you can’t please all of the people, all of the time could not be truer. Whether it is a negative impact, ego, or insecurity, there will always be people that do not want to adapt for a variety of reasons. In fact, it’s almost human nature not to adapt to change quickly.

A good case in point is the Harbourside Resort in the town of Jupiter. For several years, there has been an incredible amount of hype and conversation about the positive impact of the new lifestyle center for the town.

The retail real estate development promised recognition, tourism and jobs for the area. The 360,000–sf mixed use center would feature the best area option for shopping, dining and entertainment. Situated next to the Intracoastal Waterway and seemingly perfect for the Florida snowbird population as well as tourists, there was an incredible amount of excitement and buzz when the development opened.

Unfortunately, the entertainment schedule impacted the quiet enjoyment of homes for the few that live across the waterway. With that came resistance. To alleviate the discord, compromises will be made and changes will come in the name of progress. The music will play on and harmony will be found.

About that project, I was a new party at the table. The fact is my client was very happy. Their clients and my direct contact were extremely pleased. I received several letters of recommendation.

For any business or brand, feedback is an opportunity for improvement and brand development. So I chose to look the experience as a chance to reflect and gain perspective. I know that I will be able to put the insight to use to better serve my clients and community. So to the naysayer, join me in saying ‘thank you.’