Target Marketing

Rocking Your Presentations: Nine Tips for Powerhouse Success

MAKE YOUR PRESENTATION JAM! You know the topic. You’ve done the research.  Now, it’s time to create a killer presentation. […]

The Pitfalls of Comparative Analysis

WHAT I WISH I KNEW SOONER I was reading an article about a leading business founder and advice that he wished that he received earlier in his career. This prompted me to think about some of the lessons that I’ve learned and what I wish someone had told me. Have you ever done this? You [...]

Reasons to ♥ Email Marketing + 10 Useful Tips

HERE IS THE SHORT LIST OF WHY EMAIL IS GOOD FOR ENGAGEMENT It prompts thought and conversation. HubSpot statistics show that more than 50% of people read most of the emails that come into their inbox. It’s no wonder that agencies still embrace email marketing! Emails help you reinforce your brand and messaging. They provide one more stage [...]

What is a Buyer Persona and Why You Should Create One

WHO ARE YOU TALKING TO?  Most people understand that one of the first things you need to know when you are developing your marketing strategy is to know your target market. A Buyer Persona takes that concept to another level. A Buyer Persona is an in-depth evaluation of your customer (or more importantly, your ideal [...]

When Was the Last Time You Took Inventory of Your Marketing?

IT’S INVENTORY TIME. “Taking inventory” is usually related to a business that has materials and goods for sale, but it’s a phrase I often use with my marketing consulting clients. Creating an asset list serves the same purpose in branding, marketing, and communications as it does in any other business. An inventory gives you a [...]

To Boost Or Not To Boost…That Is The Facebook Question

  An Answer To Your Facebook Question: To Boost or Not To Boost? If you have ever tried to advertise on Facebook, I am sure that you have experienced the frustration of getting Likes from people (that you know at a glance) are not your ideal client. It felt like such a waste and you vowed [...]

By |2018-12-27T21:37:32+00:00May 12th, 2016|JAM Marketing Tips|0 Comments

Use This Hack To Upgrade Your Social Media Feed Instantly

Did LinkedIn’s changes have an adverse affect your feed? You can fix that. In a previous post, I explained how it is important to know your social media platforms so that you know what types of posts are appropriate and not-so-appropriate. LinkedIn has grown in interest among the business crowd of late. The social media outlet also [...]

By |2018-12-27T21:37:33+00:00May 11th, 2016|JAM Marketing Tips|0 Comments

Myth Busting In Video Marketing

Let’s do a video! I have to admit that whenever I hear that statement, I cringe. In my mind, I think “Did another bandwagon go by?” or “Where is this coming from?” Don’t get me wrong, I love video! There is nothing more sexy than plotting out a shoot and being on set during filming. [...]

By |2018-12-27T21:37:36+00:00March 7th, 2016|JAM Marketing Tips|0 Comments

Take a Lesson from The Voice: Make Your Marketing Sing

Like the maestro that leads the orchestra to the audience’s standing ovation, the right marketing initiatives should evoke emotion (and ultimately action) from your audience! Often companies get into the routine of executing marketing campaigns and miss integral components of the strategy. The output is off-key and fails to be truly heard and felt. Since [...]

By |2018-12-27T21:37:36+00:00March 1st, 2016|JAM Marketing Tips|0 Comments

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Jackie Awve Marketing creates marketing programs to develop your brand and differentiate your business in the marketplace. We help you build relationships that strengthen and add value to your business.


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